Jonah Goldberg of the National Review wonders aloud whether they’ve got themselves a dud:
As a bunch of us have been writing around here for a while, the under-emphasized dynamic in this race isn’t that Romney isn’t conservative enough (though that’s obviously a real concern out there) it’s that he’s simply not a good enough politician. He may be the most electable on paper. He’s certainly a nice guy, decent father, smart, successful etc. But, every time he seems to get into his groove and pull away he says things that make people think he doesn’t know how to play the game. That can be reassuring to some, who take it as proof he’s not another politician. The problem, for others at least, is that because he isn’t a natural politician he breaks the language where it needs to bend. He uses language — “I like to fire people!” “It’s nothing to get angry about” etc — that doesn’t make him seem like an unconventional politician. Rather his language makes him seem like a caricature of a conventionally stiff country club Republican.
A case in point, here he is this morning talking about how he’s “not very concerned about the very poor” (video here). I get the point he’s making. It’s a point that Bill Clinton won the presidency with — but with language that attracted voters. Romney’s language won’t do anything of the sort. And the concern is, after nearly a decade of running for president, if he can’t get this stuff down now he never will.
I think Goldberg’s got this right. It’s not that the sentiments Romney expresses are out of the mainstream of American political thought; he’s a perfectly tuned weathervane. It’s just that he has a way of pointing out how bankrupt those positions are, by force of his terrible spokemanship.